Kia Rio India: Why Is Everyone Talking About Kia Rio?
South Korea's 2nd largest automobile manufacturer, Kia will be stepping onto the Indian market with its new Kia sp concept in September. Soon after that, the Kia has planned to introduce a line of new models in the 5th largest automobile market in the world.
Founded in 1944, Kia motors is now a subsidiary of Hyundai-Kia automotive group. In 1973, the company opened its first integrated automotive assembly plant. In 1981, due to the industry consolidation, Kia backed out from the passenger car market and concentrated on light trucks.
That all changed when fort partnered up with Kia in 1986. Initially, Kia produced a few Mazda derived cars. With the new models, Kia expanded across thirty states by 1995, selling a record 24,740 automobiles. But during the Asian financial crisis in 1997, Kia faced bankruptcy and by 1998 derived a contract with Hyundai motor company for the exchange of ownership.
Initially starting with 51% of shares, ford soon disinvested causing Hyundai to own about 1/3rd of the company share right now. The largest automobile manufacturer in South Korea, Hyundai currently owns the majority shares in Kia motors with Kia motors owning shares in more than 20 Hyundai subsidiaries. The amount of shares held by Kia ranges from 4.9% to 45.37%.
Since Kia is owned by Hyundai there is not a huge surprise if they use similar concepts regarding Kia that are used for Hyundai. After an introduction in India, Kia was in a huge need of a car that is affordable for most people since the new Kia sp is somewhat a premium SUV which can get heavier on pockets.
After the Kia sp, the Kia will be bringing an SUV/MUV that is expected to compete with the Innova followed by Kia Rio in a sedan format which will mainly rival the Honda City and Hyundai Verna. Following that will be another SUV that will be a lot similar to ecosport and after that, thee will be another ria in hatchback format which is expected to be a cross-hatch.
The need for a more affordable yet premium car made the Kia decide on the new model Kia Rio to be introduced next in the Indian market. Kia Rio is expected to be similar to the Hyundai i20 in looks, but it is more similar to Hyundai Verna when it comes to its wheelbase and drives.
The Kia Rio is expected to be very similar to the everyday cross-hatch with all the new features and looks. The Kia Rio was showcased in the auto expo 2018. The new Rio will be based on Kia's GB platform. Looks wise Kia Rio will sport the tiger nose signature grille with multi-reflector halogen headlamps. The Kia Rio has more ground clearance than most hatchbacks in the market with 15 inches alloy wheels.
Features wise the car will get a 7-inch infotainment system with regular apple car play and android auto and rear parking camera. The car will also get cruise control, manual AC, day/night IRVM, a six-way adjustable driver’s seat among others.
On the safety front, it can get up to six airbags, ABS with EBD, Electronic Stability Control (ESC), hill-start assist, tyre pressure monitoring system, automatic emergency braking, forward collision warning system and vehicle stability management.
The new Kia Rio can get a 1.6litre 4 cylinder petrol engine that was showcased in auto expo 2018. The engine is responsible for the production of 130ps of maximum power and 161nm of torque.the car will get 6 speed manual as well as automatic transmission.
Kia reflects the brand slogan ‘the power to surprise’ with every new model they introduce in the market. Kia motors are currently responsible for the production of 1.5 million vehicles a year in 13 manufacturing and assembly operations in eight countries. The Kia cars are currently sourced over 173 countries and have 40,000 full-time employees worldwide and annual revenues of over US$14.6 billion.
(the above picture is of Kia Rio sedan)
The car is not currently available for pre-booking but you can get a notification when the car is launched with mynewcar.in. Click here to get all the updates and notifications about the new Kia Rio.
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